Following on from our review of the Footjoy SYNR-G shoes and the flagging of www.buyfootjoygolfshoes as your number one source for obtaining both new and reasonably priced Footjoy’s, I though I would flag this article I came across earlier on www.europeantour.com:
“Latest independent figures reveal FootJoy’s continued dominance of the golf shoe market, as top four best selling shoes in the UK all bear the name of the #1 Shoe in Golf
FootJoy, the #1 Shoe and Glove in Golf, once again recorded high market shares within the UK golf shoe sales market for the first quarter of 2009, according to the most recent Golf Datatech UK retail audit. FootJoy dominated the volume brand share at 53.4%, way ahead of the next brand with just 14.8%. With a whole raft of updated styles in the best selling models combined with high performance product introductions and high profile ambassadors like Padraig Harrington and Rory McIlroy showcasing the brand on Tour, FootJoy has once again set the standard for the new season.
Such is the strength and depth of its product line-up, FootJoy shoes are also dominant in the breakdown of total unit model share sales for the year to date, with the top four and seven of the top ten coming from the FootJoy portfolio. The AQL® remains the nation’s favourite golf shoe with 17.4% of the market, followed by the DryJoys® golf shoes with 8.9%. The full top ten list is as follows:
1. FootJoy AQL (17.4%)
2. FootJoy DryJoys (8.9%)
3. FootJoy Contour Series™ (8.1%)
4. FootJoy GreenJoys® (6.2%)
5. Competitor Model A (4.9%)
6. Competitor Model B (2.9%)
7. FootJoy SoftJoys® (2.8%)
8. FootJoy LoPro Collection™ (2.7%)
9. Competitor Model C (2.5%)
10.FootJoy ReelFit® (1.9%)
The continued popularity of the AQL has seen this range alone sell more units than the nearest competitor brand’s total sales across all of its models in the first quarter of 2009. While AQL and DryJoys continue to lead the way another success story is the new LoPro; the sporty and ultra-comfortable shoe launched in January this year is already the 8th best selling golf shoe in the UK.
The rapid success of the LoPro underlines FootJoy’s unquestionable strength in depth and broad appeal. The younger, casual and more contemporary designs like LoPro and ReelFit, plus more modern style options in DryJoys and AQL, complement the more traditional styles more readily associated with the #1 Shoe in Golf. Another FootJoy innovation, the new SYNR-G™, is also ahead of forecast following the high profile launch at the start of the year and, despite a premium price tag, has been in big demand. An effective advertising campaign, featuring triple Major winner Padraig Harrington, combined with the support of FootJoy’s retail partners has ensured that SYNR-G has been highly visible in golf shops the length and breadth of the UK.
So, there you have it, Footjoy continue to dominate as the #1 shoe in golf. Hardly a surprise when you consider everybody you see on a golf course is wearing Footjoy’s. If you dont have a pair of Footjoy Golf Shoes, well perhaps you should consider switching over. A great place to look and source Footjoy Golf Shoes can be accessed by clicking here.


One of those ‘competitor models’ might even be the lowly adidas line. Take a peek at those shoes and I think you’ll be curious, as I am, how Footjoy, the shoe for the 55 and older crowd, has best sellers in the top ten. Not in my golf store, not at my club, not in my state and not in America. Even Nike should have a few spots.
adidas has THE line for 09 (that rhymes). If you believe that survey, I have a bridge (or two) for sale…
Interesting point. I must admit though, that Footjoy still appears to be the preferred choice where I am from anyway. I have always been a footjoy fan over the Nike and Adidas brands.
I accept that the market in America is much different however. Over here, Footjoy certainly would be seen as the shoe for the 50+ brigade.
Apologies, that should read:
“Over here, Footjoy certainly would not be seen as the shoe for the 50+ brigade”.
I have always loved FJ’s and I have pairs I purchased years and years ago that look like new. Definitely not knocking the product. It is just my recent experience to see and sell more Nike & adidas in my store and the sales guys tell me the same thing.
Thanks,
Enjoy your site very much…
Vince
Thats interesting. I must have a word with our local pro and ask him if he is seeing a familiar trend.
Thanks for the comments.
James